Kroger connects with Instacart so customers can shop for groceries and prescriptions in a single order

Grocery and prescription delivery is now available across nearly all Kroger banners in the US, including Fred Meyer, Ralphs and Harris Teeter. The Instacart powered capability connects customers to more than 2,200 Kroger pharmacy locations. 

Eligible prescriptions are filled and verified by Kroger pharmacy teams before being delivered from the store by an Instacart shopper.

"We're committed to making it easier for our customers to take care of their health and their families," says Colleen Lindholz, President at Kroger Health. "This new service combines the convenience of grocery delivery with the personalised care provided by our pharmacy teams. Customers have groceries and eligible prescriptions delivered together, knowing their prescriptions are filled and verified by the trusted Kroger pharmacy teams who serve their communities every day." 

"Grocery delivery has always been about removing friction from people's lives, and picking up a prescription is one of the most important errands customers manage," says Ryan Hamburger, Chief Commercial Officer at Instacart. "Together with Kroger, we're making it easier for customers to access groceries and pharmacy services in one order, bringing greater convenience to everyday life while preserving the trusted pharmacy experience customers depend on."

Kroger connects with Instacart so customers can shop for groceries and prescriptions in a single order

2026 RTIH Innovation Awards

On demand delivery will be a key focus area at the 2026 RTIH Innovation Awards.

The awards are now open for entries and celebrate global retail technology innovation in a fast moving omnichannel world.

Our winners will be revealed at the 2026 RTIH Innovation Awards Ceremony, taking place at The HAC in Central London on Wednesday, 4th November.

Check out our 2025 winners here.

Our 2025 hall of fame entrants were revealed during a sold out event which took place at The HAC on 16th October and consisted of a drinks reception, three course meal, and awards ceremony presided over by award winning comedian, actress and writer Tiff Stevenson.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “This is the awards’ fifth year as a physical event. We started off with just 30 people at the South Place Hotel not far from here, then moved to London Bridge Hotel, then The Barbican, and last year RIBA’s HQ in the West End.”

“But I’m conscious of the fact that, to quote the legend that is Taylor Swift, You’re only as hot as your last hit, baby. So, this year we’ve moved to our biggest venue yet, and also pulled in our largest number of entries to date and broken attendance records.”

He added: “This year’s submissions have without doubt been our best yet. To quote one of the judges: The examples of innovative developments across both traditional and digital retail spaces were truly remarkable.”

Congratulations to our winners, and a big thank you to our sponsors, judging panel, the legend that is Tiff Stevenson, and all those who attended our 2025 gathering.

Scott Thompson

Editor and Founder of Retail Technology Innovation Hub

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