McCain delivers French Fries by Hussel drone to bank holiday UK picnickers in London’s Brockwell Park
As Brits headed to parks to enjoy a sunny bank holiday Monday this week, McCain was on hand to provide picnickers with free portions of its Crispy French Fries product. These were delivered by a Hussel drone at Brockwell Park in London from 11am to 6pm.
All fries were prepared in a controlled food truck environment, with no barbecues, open flames, or outdoor frying used in the park.
Laura Koscik, a spokesperson for McCain, says: "Tasty, crispy chips at a picnic? What an upgrade! We launched The Fry Drop to make Brits’ bank holiday picnics even more enjoyable in a fun and unexpected way. With a little help from our drones, we’re taking air frying to new heights, showing that delicious fries can make any get together even better.”
2026 RTIH Innovation Awards
Autonomous delivery will be a key focus area at the 2026 RTIH Innovation Awards.
The awards are now open for entries and celebrate global retail technology innovation in a fast moving omnichannel world.
Our winners will be revealed at the 2026 RTIH Innovation Awards Ceremony, taking place at The HAC in Central London on Wednesday, 4th November.
Check out our 2025 winners here.
Our 2025 hall of fame entrants were revealed during a sold out event which took place at The HAC on 16th October and consisted of a drinks reception, three course meal, and awards ceremony presided over by award winning comedian, actress and writer Tiff Stevenson.
In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “This is the awards’ fifth year as a physical event. We started off with just 30 people at the South Place Hotel not far from here, then moved to London Bridge Hotel, then The Barbican, and last year RIBA’s HQ in the West End.”
“But I’m conscious of the fact that, to quote the legend that is Taylor Swift, You’re only as hot as your last hit, baby. So, this year we’ve moved to our biggest venue yet, and also pulled in our largest number of entries to date and broken attendance records.”
He added: “This year’s submissions have without doubt been our best yet. To quote one of the judges: The examples of innovative developments across both traditional and digital retail spaces were truly remarkable.”
Congratulations to our winners, and a big thank you to our sponsors, judging panel, the legend that is Tiff Stevenson, and all those who attended our 2025 gathering.
