89% of Londoners are influenced by how their shopping is delivered to them, according to research by Brisqq involving 1,000 people. Yet 67% say time slots are too vague and 31% feel that delivery options are not flexible enough to fit their lifestyles.
54% have a minimum expectation that retailers should offer deliveries that are within an hour of a requested, time, date and location with 16% expecting retailers to offer deliveries at an exact time of their choice. choice. 96% say that providing delivery at an exact time slot determines who they shop with. The research also finds that Londoners are frustrated with inaccurate tracking systems. 79% reported that the delivery tracking of traditional services is not always accurate.
“In the current retail climate, bricks and mortar stores need to provide more choice and flexibility if they want to remain relevant. The research highlights the growing demand for fast and flexible deliveries, likely because of the choice and convenience offered by e-commerce giants such as Amazon. This is often neglected when it comes to offline retail,” says Andrew Mukerjee, co-founder and CEO, Brisqq.