Auchan green lights blockchain solution roll-out in five countries
Auchan is implementing TE-FOOD’s blockchain solution in France, Italy, Spain, Portugal and Senegal to improve the transparency of product history.
This follows an 18 month pilot in Vietnam. The solution recently debuted in France for organic carrots and will be followed by potatoes and chicken in December and February. Italy will soon join in with tomatoes and chicken, Spain with Iberian pork products and locally grown exotic fruits, and then the focus will be on the chicken supply chain in Portugal and Senegal.
Consumers can use their mobile phones to scan QR codes on products and view the history. The authenticity of the data will be verified on the FoodChain, TE-FOOD’s traceability information ledger.