Yoyo Wallet hails FinTech milestone

Yoyo Wallet hails FinTech milestone

UK mobile payments and loyalty marketing platform, Yoyo, has crossed the one million user mark.

Michael Rolph, CEO at Yoyo, says: “What makes our user metrics even more impressive is the fact we have done it completely organically, whilst building a sustainable and scalable business model. Most importantly we are acting as the engine of business growth for our partners by creating a frictionless payment, loyalty and marketing experience that matches consumers to their basket data to deliver insight into purchasing preferences and behaviour.”

He adds: “We are truly unlocking the power of payment data. We believe the future is about bank enablement, rather than disruption and have some big announcements to come. We're already showing the awesome potential of PSD2 through partnerships with Starling Bank, and more recently, Visa - proof that the banking sector is beginning to see the need to deliver a Yoyo-powered experience to their customers."

Rolph says that the company is eyeing "hyper growth" as it gears up for a global roll-out, set to take place over the next couple of years.

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