Adyen teams with Gap and Crocs on Giving launch
PayTech big hitter Adyen is rolling out Giving, enabling its merchants to accept charitable donations during the online and in-store checkout process.
It has partnered with the likes of Gap, Delivery Hero and Crocs for the launch and says that it will absorb the full cost of donations, subject to eligibility criteria.
“Our founder, Don Fisher, firmly believed that ‘we do more than sell clothes’ has always been at the heart of what we do,” says Ben Wittman, Senior Director at Gap EU.
“Adyen has made it simple and accessible for our shoppers to give back to their communities in our stores.”
“The combined strengths of our merchants’ forward-thinking attitudes and our technology create a multiplier effect that enables fundraising for charitable causes at tremendous scale,” comments Pieter van der Does, Co-founder and CEO, Adyen.
“Giving increases the pool of funds available to charities by playing into newly evolved donation behavior at a time when charities are increasingly unable to rely on traditional means of giving.”
“I’m proud that we’re using our technology to enable our merchants to cater to these evolving needs - especially during a global pandemic, when it’s more important than ever for charities to have the funds they need,” he concludes.
