Peak lands funding as it eyes mass market adoption of AI

Artificial intelligence startup Peak has announced a $12 million extended Series A funding round led by existing investors MMC Ventures and Praetura Ventures. 

This brings its total amount of funding to $18.5 million. Peak, whose customers include PepsiCo, Asos and boohoo, will use the cash to support its expansion plans and to ramp up investment in R&D.

“Having witnessed the impressive market traction and ongoing adoption of the Peak AI system, we’re delighted to be further supporting the team on their journey,” says Oliver Richards, Partner at MMC Ventures.

“We have been particularly impressed by the real, tangible business outcomes being realised by Peak customers and the way in which the leadership are building a world class team.”

“Peak is spearheading the mass market adoption of AI in the enterprise and has built an amazing customer roster of leading global brands. We’re delighted to be doubling down on our investment as Peak continues to pioneer the enterprise AI system category,” adds Mike Fletcher, Group CEO at Praetura Ventures.

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