AC Milan joins sports crypto movement with fan token launch
AC Milan has announced the impending launch of an $ACM fan token on the Chiliz blockchain.
Holders will be able to use their tokens to redeem various exclusive rewards and take part in interactive activities with the Italian football giant and its players.
The addition of AC Milan takes the number of sporting organisations on the Chiliz blockchain to 20. These include fellow European football clubs FC Barcelona, Paris Saint-Germain, AS Roma, and Atletico Madrid, as well as the UFC.
Casper Stylsvig, Chief Revenue Officer at AC Milan, says: “This partnership allows us to give our 450 million fans across the world another exciting way to interact with AC Milan, which is particularly important under the current circumstances created by the Covid-19 pandemic.”
“As an innovative club, one of our focus areas is modernisation and this partnership helps us complete another important step in that direction.”
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