FinTech GoodBox announces Mulberry contactless donations tie up
GoodBox has partnered with Mulberry to offer its contactless devices in UK stores, with the aim of raising funds for The Felix Project.
A number of the luxury fashion brand’s stores have been fitted with the devices to raise awareness of the charity and encourage shoppers over the festive period to donate with a simple tap.
Mulberry is also running a prize draw to win a pair of Alexa bags, with all customers who make an online donation being automatically entered.
This is the third year running Mulberry has partnered with the project and the company has committed to match online customer donations pound for pound.
The Felix Project redistributes surplus food across London to ensure that people who would otherwise go hungry receive healthy, high quality food – with each £1 donation providing over six meals.
Mulberry is aiming to help it provide 100,000 more meals this festive season.
GoodBox Co-Founder and Managing Director Francesca Hodgson comments: “The Felix Project is such an important cause and a vital lifeline for so many especially at this time of the year and we are delighted to be able to support them with our devices across Mulberry stores.”
“Offering a simple contactless donation point has been proven to raise more funds as so many potential donors don’t have cash available.”