Comvita New Zealand selects commercetools for online launch

Manuka honey brand Comvita New Zealand has partnered with commercetools on the launch of its new online store.

The company used commercetools’ APIs to create a headless checkout experience along with a cloud native, Point of Sale solution.

David Bathgate, Head of Marketing, Comvita New Zealand, says: “From our co-op roots to our now world famous UMF certified Manuka honey, our heritage and brand are of the utmost importance to us.”

“So when we explored how to handle transactions for our new virtual store, a one size fits all approach wasn’t an option - even though we were up against a tight deadline.”

He adds: “As we’d already completed some great proof of concept work with commercetools, we could take advantage of that to build a working solution specific to our unique needs in just weeks.”

“The flexibility of the solution, deepest PoS integration and very fast implementation and roll-out capabilities meant we were able to meet our deadline with a solution we could be truly proud of.”

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