PayPal Ventures invests in commerce automation firm Cymbio

Cymbio, a marketplace and drop ship automation platform, has received an undisclosed investment from PayPal Ventures, the venture capital arm of the global payments giant. 

This builds on a $20 million Series B financing round led by Corner Ventures.

"PayPal Ventures' investment in Cymbio reflects the important role that Cymbio plays in enabling brands to shift to a multi-channel commerce model," says CEO Roy Avidor, who co-founded the company along with Mor Lavi and Gilad Zirkel. 

"This investment will support us in the next stage of our journey as we continue to help brands accelerate their digital sales growth by connecting them to a global retail ecosystem.”

“We are grateful for the opportunity to work with the PayPal Ventures team, and we are excited to start enabling our customers with the financial tools needed to run efficient drop ship and marketplace operations."

"Cymbio shares our ambition to support businesses of all sizes in expanding their digital commerce operations. Multi-channel selling is one of the most effective ways for brands and merchants to reach more consumers and increase sales," says Phil Valka, Senior Director, PayPal Ventures.

"We're excited to invest in an innovative solution that solves customers' pain points around data integrations, thereby unlocking further growth opportunities."