Getir claims Europe’s largest store network for ultrafast grocery delivery following Gorillas deal
Getir, which operates in nine countries, has launched what is pitched as Europe’s biggest store network for ultrafast grocery delivery.
The combined Getir and Gorillas’ offering will serve customers in Germany, the UK, the Netherlands, and the US.
It is the result of an integration process between the two companies that started with the acquisition of Gorillas by Getir at the end of 2022.
“Since the acquisition, we have had one clear goal in mind: Getir and Gorillas - stronger and better together,” says Turancan Salur, Regional General Manager at Getir.
“Today’s announcement exemplifies how leveraging the synergies of both organisations can lead to not just the biggest and most efficient store network for ultrafast grocery delivery, but also one that will significantly increase the product range and service quality for our customers.”
“It is also a testament to the great work of our team, who have been able to achieve this milestone in just a few months time.”
The combination of Getir and Gorillas’ store network is currently taking place across the different markets where both brands operate and will take a couple of months to be fully completed.
The process may result in the closing of some locations. Getir says that a variety of measures will be put in place to address any closures, including offering employees the chance to relocate to remaining stores.
Both the Getir and Gorillas brands, and their respective apps, will continue to co-exist and operate.
Under the new set up, the first available courier, from either Getir or Gorillas, will deliver orders.
Tesco Whoosh
Tesco recently reported that its rapid delivery service, Whoosh, was available from 1,000 Express stores across the UK.
This first launched in May 2021 and is now available from half of Tesco’s estate of Express convenience stores across the UK, serving 55% of UK households.
The Hammersmith Olympia Express in London became the 1,000th location to offer rapid grocery delivery to the door when it launched recently.
Whoosh gives customers the chance to order food or snacks from a curated list of 2,500 to 4,500 essential products in as little as 30 minutes, with delivery set at £2.99 for orders that cost £15 or more.
Tesco claims that the immediacy of the service and convenience of home delivery is popular with customers looking for things like a quick and easy meal deal or last minute purchases.
It has been looking at ways to improve the customer experience, with new features on the app such as 15 minute delivery window estimates and live tracking of the rider on a map.
Greg Bertrand, Head of Whoosh, said: “Our Whoosh service is rolling out at a rapid pace, opening in two Express stores a day on average this year. We’ve beaten our own target and we are seeing growing evidence that customers love the quality, speed and convenience of the service.”
“We are getting faster, and our availability is at a consistently high level. Whether it is a missing ingredient as you start to prepare a meal or ordering a Finest meal deal to eat that night, Whoosh can quickly come to the rescue.”
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