Emperia tech powers Hugo Boss House Bali virtual experience promoting spring/summer 2024 collection Continue reading… Read More Virtual experiencesStaff WriterApril 17, 2024Emperia, Hugo Boss, Boss House Bali virtual experience, Virtual experiences, Immersive experiences, Gamificiation, Omnichannel retailComment
Asda works with Attensi as it goes live with gamified checkout system learning at Goldthorpe store GamificationStaff WriterSeptember 6, 2023Asda, Gamificiation, Stores, Checkouts, Employees, Training, Grocery retail, AttensiComment
Anyone for digital tennis? Wimbledon launches on Fortnite ahead of 2023 Grand Slam tournament SportsStaff WriterJune 26, 2023The All England Lawn Tennis Club, Tennis, Wimbledon, Hospitality and leisure, Sports, Andy Murray, Fortnite, Roblox, Digital transformation, London, Metaverse, Immersive experiences, American Express, Gamificiation, GamingComment
Luxury fashion mobile game DREST hires gaming and Web3 heavyweight Henri Holm as CFO AppointmentsStaff WriterJanuary 20, 2023DREST, Henri Holm, CFOs, Luxury fashion, Gamificiation, Mobile retail, Appointments, Web3, E-commerce, Metaverse, GamingComment
Tips to enhance audience engagement with interactive marketing MarketingStaff WriterMarch 29, 2022Interactive marketing, Marketing, Social media, Marketing strategies, Gamificiation, User generated contentComment
Ted Baker taps Animal Crossing for autumn/winter campaign GamingStaff WriterOctober 25, 2021Ted Baker, Ted Baker Street Party Sessions, Gaming, Animal Crossing, Animal Crossing: New Horizons, Millennials, Gamificiation, QR codes, Instagram, Kara Chung, Omnichannel retailComment
Starbucks launches mobile Earth Month Game for Rewards members Green retailStaff WriterMarch 31, 2021Starbucks, Starbucks Planet Positive, Starbucks Earth Month Game, Gamificiation, Mobile retail, Loyalty programmes, Sustainability, Green retailComment
Karl Lagerfield teams with Smack for Katch Karl game GamificationStaff WriterNovember 4, 2020Karl Lagerfield, Smack, Digital games, Gamificiation, Katch KarlComment
5 promising technological trends in education EduTechStaff WriterOctober 13, 2020EduTech, Education, Students, Virtual reality, Mixed reality, Artificial Intelligence, Social media, Gamificiation, Analytics, Data managementComment
StormX adds crypto cashback on Walmart purchases CryptocurrenciesStaff WriterAugust 17, 2020StorrmX, Walmart, Gamificiation, Loyalty, Cryptocurrencies, Online retail, E-commerce, Mobile retailComment
Tesco launches Delivery Dash Christmas game GamificationStaff WriterDecember 17, 2019Tesco, Tesco Delivery Dash, Gamificiation, Video games, Social media, Christmas ads, ChristmasComment
One Stop enlists Savvy for festive AR game Augmented realityStaff WriterDecember 17, 2019Savvy, One Stop, Omnichannel retail, Augmented reality, Gamificiation, Bricks and mortar retail, Convenience stores, Mobile retail, Find Eddy the Elf app, Mobile appsComment
Manchester City announces Superbloke blockchain tie up BlockchainStaff WriterAugust 27, 2019Manchester City, Superbloke, Gamificiation, Blockchain, Hospitality and leisure, FootballComment
Mulberry signs up for Tmall Luxury Pavilion fashion game Mobile retailStaff WriterAugust 23, 2019Alibaba Group, Tmall Luxury Pavilion, E-commerce, Mobile retail, Mobile commerce, Gamificiation, Mulberry, Fashion retailComment
Don’t believe the 5G hype. Brits still won’t shop on the go Mobile retailStaff WriterJuly 11, 2019GlobalData Retail, 5G, Virtual reality, Augmented reality, Gamificiation, 4G, Mobile retail, Online retail, E-commerceComment
Lazada onboard with HotNow Evergleam Hill crypto game GamificationStaff WriterJuly 4, 2019HotNow, Evergleam Hill, Cryptocurrencies, Gamificiation, Lazada, D’Oro Coffee, Baskin-Robbins, Mister DonutComment
Baskin-Robbins among first brands to use HotNow Evergleam Hill game CryptocurrenciesStaff WriterMarch 13, 2019Baskin-Robbins, HotNow, Evergleam Hill, Cryptocurrencies, Gamificiation, Robinson, Mister Donut, Mobile retailComment
Slidr eyes UK expansion and new categories E-commerceStaff WriterApril 16, 2018Slidr, Startups, Online retail, Gamificiation, E-commerceComment
More mobile innovation, please, we’re e-tailers Mobile retailStaff WriterOctober 6, 2017Mobile retail, Mobile payments, Payments, Online retail, Chatbots, AI, Gamificiation, Ingenico ePaymentsComment