The retail technology week in numbers
23%...SimilarWeb has released its UK Quarterly Index, analysing traffic to the top 10 UK online marketplaces from desktop and mobile during Q1 2018.
While Amazon has long dominated the global online marketplace category, it has fallen behind eBay in the UK. From Q4 2017 to Q1 2018, the latter’s sites gained close to four points, bringing them to the number one spot. eBay also boasts stronger engagement metrics, with a bounce rate of 23% while amazon.co.uk is 28.6%.
66%...There has been a rapid increase in the use of smartphones for UK retail purchases, according to Criteo research which analysed browsing and sales data from over 5,000 retailers in more than 80 countries.
Q1 2018 saw a 66% increase in smartphone purchase growth rate compared to Q4 2017. In addition, mobile devices accounted for 54% of online transactions in the UK. On average, European retailers who have a dedicated app saw mobile account for 25% more of their transactions than those who don’t.
49% of shoppers would be more inclined to spend larger amounts online if websites included features and tools that could be used to gather as much information on products as possible. That’s according to research by PushON, involving a survey of 1,000 people.
Starcount will be generating data led insights, enhancing offer and content personalisation through the Rewards for Life membership programme, which currently has over seven million active members in the UK.
2...Blockchain startups, Nuggets and Storiqa, have announced a global e-retail partnership.
30,000…Chinese e-commerce giant Alibaba Group has expanded into South Asia by buying e-commerce platform, Daraz Group. Terms of the deal were not disclosed.
Daraz was founded in 2012 by Rocket Internet and covers Pakistan, Bangladesh, Sri Lanka, Myanmar and Nepal. It has 30,000 sellers and 500 brands on its platform, with two million products available to its five million customers. Its product offerings stretch across consumer electronics, household goods, beauty, fashion, sports equipment and groceries.
$16 billion…Walmart is to pay approximately $16 billion for an initial stake of approximately 77% in Flipkart.
1…US-based autonomous checkout system startup, Standard Cognition, is set to launch its first public store in the Bay Area this summer, with multiple retailer pilots rolling out in the US, Canada, Asia and Europe by the end of 2018.
16…US healthy food retailer Sprouts Farmers Market has moved its delivery service from Amazon Prime Now to Instacart. Its partnership with the latter became operational in 16 stores during the first quarter of 2018 and will continue to expand to other markets.
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