L’Occitane en Provence has deployed Contentsquare’s newly launched AI Alerts product.
“When people walk into a L’Occitane store, we aim to provide an experience that connects the customer to our brand and promotes engagement. At our flagship stores in New York, London and Melbourne, for example, we offer hand massages, product customisation, gift engraving and the chance to enjoy a special a Provençal treat,” says Laura Sayag, E-commerce Coordinator for the L’Occitane Group.
“It’s critical to provide the same high level of experience in our bricks and mortar store as we do for our online customers. That’s why we’re using Contentsquare’s AI Alerts. Whenever an anomaly on the website arises, if the alert has been created, our team can now spring into action more quickly.”