Thyngs and CDS Global partner on magazine subs

Thyngs and CDS Global have announced a contactless payments tie up in the UK and Australia.

Hearst-owned CDS Global specialises in magazine subscription management and is tapping into Thyngs’ proximity payments technology. Subscription leaflets, inserts and packaging can be upgraded with printed QR codes and near-field communication (NFC) tags, so consumers can sign and pay for subscriptions with their smartphone. 

CDS Global, and its clients, will also be able to get insights about consumer behaviour through Thyngs’ analytics platform. Neil Garner, CEO at Thyngs, says: “We’re delighted to announce this partnership in the UK and Australia. Our team is very excited to have the opportunity to work with so many well-known and established brands and publishers.”

Sign up for our free retail technology newsletter here.