Grocery delivery venture Farmstead sets sights on Nashville
US-based online grocer Farmstead will bring its service to Nashville, TN, in late Q1 2021.
The venture got its start in the San Francisco Bay Area, and is now also live in North Carolina. It is planning to expand to at least 14 more markets in 2021.
“Nashville is a great fit for Farmstead delivery; it’s a thriving, densely populated city that fits our mid-market profile customers who want their favourite brands and fresh groceries, all delivered to their doorstep with no markups,” says Pradeep Elankumaran, Co-founder and CEO, Farmstead.
“We cracked the code on how to make grocery delivery fast and inexpensive without sacrificing quality or wasting food, and we’re excited to roll-out our service to Nashville residents.”
RTIH Innovation Awards
Farmstead recently emerged triumphant in the Technology Vendor of the Year (Rest of World) category at the 2020 RTIH Innovation Awards.
The award sits alongside a Technology Vendor of the Year (UK) category, and celebrates companies that have developed innovative technologies and worked with retailers to transform the customer experience or back-end operations or both.
Farmstead impressed our judging panel with its dark store model and for making its in-house grocery delivery software Grocery OS available to other retailers.
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