Bert Frank switches on Brightpearl retail operations platform

British lighting brand, Bert Frank, has deployed Brightpearl tech to streamline post-purchase operations and end manual processes.

After a 75 day implementation, it now has access to a scalable retail operations platform that integrates ‘out of the box’ with its e-commerce platform. 

Founded in 2013, Bert Frank creates designer lighting that’s made exclusively in the UK. It sells via a Farringdon Road showroom in London and a Shopify powered website. 

The small team running the business was stretched to the limit with managing orders, customers and data across endless spreadsheets. They urgently needed a slicker, built for retail operations system that could better support rapid growth.

As a quick to deploy platform with such features as a Demand Planner and Automation Engine, Brightpearl was the obvious choice, the brand says.

It is now able to automate many of its previously time consuming manual processes, including fulfilling and shipping orders. The team has gained real-time insight into its order management, financials and inventory.

“Like lots of scaling businesses, the team at Bert Frank hit a barrier doing things manually,” says Justin Press, SVP Customer Success at Brightpearl.

“Without a system that syncs seamlessly with your e-commerce platform, they lacked visibility over the business. Bringing Brightpearl onboard has changed all that because we simply aren’t like ERPs and OMSs.”

“Our best-in-class automation tools, along with our plug ‘n’ play Shopify integration, meant we were up and running almost at the speed of light - and have already lit up the path to progress.”