UK bank NatWest and social technology company, Meta, have teamed up to offer financial readiness training and other support to female business owners.

This is available to all women entrepreneurs as part of Meta’s #SheMeansBusiness programme.

NatWest and Meta will also be launching a competition from 11th April to 19th May to offer 50 female entrepreneurs the chance to win Meta advertising credits, 1:1 digital mentorship and support to build a creative advertising campaign, as well as NatWest coaching and peer-to-peer sessions.

Winners will be announced in June and judges will be looking for ways that the women go above and beyond to achieve in business.

These initiatives come as NatWest and Getty Images launch a virtual gallery of pioneering female business owners built in the metaverse.

With the creation of the Female Focus Collection, the project is an attempt to challenge the narrow view of women in business. It is a nationwide movement to tackle stereotypes of female founders and help create a more diverse and inclusive visual landscape that shows entrepreneurs as they really are.

This is the second year of the project and the photos exhibited are of 30 competition winners from across the UK. Everyone can view the gallery and it will be accessible for six months.

Julie Baker, Head of Enterprise at NatWest Group, says: “More women than ever are starting up businesses and we must harness this potential.”

“The latest Rose Review progress report showed that women are starting more businesses than ever: last year 140,000 new businesses were founded by women compared to 56,000 in 2019.”

“Supporting women to build their companies is a key next step and it’s great news that NatWest and Meta have partnered to offer all female entrepreneurs tuition and networking, and a lucky fifty women business owners an even bigger boost to their companies.”

“We know that the images of women in business used by the media leaves much to be desired. That’s why Getty Images and NatWest’s project to smash stereotypes by exhibiting pictures of women in different industries is so refreshing. Get inspired and give the metaverse gallery a visit.”

Carrie Timms, Director of Global Business Marketing, EMEA at Meta, comments: “Women small business owners have fought to keep their doors open during this pandemic.”

“We want to stand by them, which is why we’re proud to partner with NatWest on this new #SheMeansBusiness programme.”

“Whether it’s help getting an ad campaign up and running, or expert advice on business finance, we hope these new offerings will help women entrepreneurs come back from the pandemic stronger than ever.”

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