Standard AI powers autonomous retail experience at American Airlines Center

The American Airlines Center in Dallas, home of the NBA’s Mavericks and NHL’s Stars, is opening two new autonomous food and beverage experiences.

In collaboration with hospitality partner Levy and its innovation studio, DBK Studio, it has launched a Market To-Go shop on the arena’s Terrace Level, with a second location on the Main Concourse of the arena to open later this month.

Powered by autonomous retail tech from Standard AI and mobile payment tech from SpotOn, these are pitched as being “among the first food and beverage destinations at a North American sports venue that fully integrate AI and mobile payments for an autonomous experience”.

“We are proud to be home to one of the first autonomous retail experiences at a major events venue. The fan experience at American Airlines Center is world class, and with Standard we’re making it even better,” says Dave Brown, COO & General Manager of American Airlines Center.

“Whether at a Mavericks or Stars game, or attending a world class concert, our community expects and deserves the very best, so we continually strive to provide a cutting-edge experience for all fans in attendance. We know they’re going to love the new autonomous checkout experience.”

Market To-Go locations will offer a selection of freshly prepared and packaged snacks and refreshments, including select beer, wine, and soft drinks.

The process is as follows: Fans enter the market and download a mobile checkout app.

They then shop, tap to checkout via the app, and go, without having to wait in line.

“Nowhere is your time more valuable than at a sporting event or concert. It’s where we cheer on our heroes and experience culture together. Autonomous checkout makes it so you can get back to your seat faster, and never have to choose between grabbing a snack and making a memory,” says Standard AI CEO and Co-founder Jordan Fisher.

“We’re thrilled to make this possible at the American Airlines Center, one of the premiere entertainment venues in the US.”