“A powerful combination”: Bold Commerce and PayPal agree headless commerce tie up
Bold Commerce, which powers checkout and subscription experiences for retailers and DTC brands, has announced a new integration with PayPal.
As a result, companies can now use Bold Commerce’s headless checkout suite together with the PayPal Commerce Platform to launch sales channels beyond their traditional website and accept payment options including PayPal, Venmo, PayPal Pay Later solutions, and credit and debit cards.
Retailers will now have control of the checkout experience and payment options they offer shoppers on third-party digital channels (such as social media, blogs, digital interfaces and QR codes).
Currently, they either have to take shoppers away from the content they’re engaging with to complete a purchase, or they’re limited to the payment options selected by the channel.
“Payment choice and flexibility have always been a critical part of a successful commerce experience, but it’s only one part of the equation. Retailers today need to also offer a tailored checkout experience to help drive increased conversion,” says David Bruce, VP, Global Head of Channel Partnerships, PayPal.
“It’s a powerful combination for a composable checkout to plug into any tech stack, and we’re excited to deepen our commerce capabilities with Bold Commerce.”
PayPal and Bold Commerce are currently the preferred payment providers for brands like Harry Rosen and Vera Bradley.
“The checkout experience needs to extend to everywhere shoppers are today, which also means that a full range of payment options need to be available to shoppers wherever they are,” says Yvan Boisjoli, Co-Founder, Bold Commerce.
“Through this new integration we’re making it easy and accessible to power checkout anywhere, with any payment method. We’re looking forward to working with PayPal as they make this move into headless commerce.”
More than 9,000 brands and retailers, including Vera Bradley, Staples Canada, Pepsi, and Mars, currently rely on Bold Commerce to tailor their checkout experiences and maximise checkout completion rates.
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