Domino’s on Apple CarPlay goes live, pitched at customers wanting to order pizza on the go

Domino’s is giving customers a new way to order while on the go, via its iOS app on Apple CarPlay.

Two options are available: Tap to Order and Call to Order.

The former lets people submit their saved Easy Order or one of their most recent orders, while the latter allows them to place the order of their choice, hands free, by talking to a customer service representative.

“Domino’s has been known as the industry leader when it comes to pizza and technology, and we’re constantly striving to continue providing the best experience to customers. That’s why we launched Domino’s app on CarPlay,” says Christopher Thomas-Moore, Domino’s Senior Vice President – Chief Digital Officer.

“We know how frustrating it can be to wait in a drive-thru line just to place an order. Domino’s app on CarPlay is a great alternative to that, as customers still have the convenience of staying in their car, and can place an order from wherever they are, without waiting in a long drive-thru.”

“It’s yet another way we’re bringing more ease and ordering options to customers across the US.”

Domino’s says that it is the first pizza company and one of the first quick service restaurant brands in the US to offer on the go ordering via CarPlay.

In addition to placing an order in this way, customers can also track the status of said order via Domino’s Tracker

Domino’s app on CarPlay is the brand’s latest AnyWare ordering platform – a suite of technology that allows customers to order from wherever they are, using whatever device they prefer.

Other offerings include ordering via Apple Watch or with an emoji via text.