Auchan Retail Poland opens first Auchan Go autonomous store powered by Trigo technology
Auchan Retail Poland has launched the first fully autonomous store within its Auchan Go concept.
Located in Warsaw, the cashier free location is open 24/7 and features an AI powered solution from Trigo.
Poland becomes the first market where the Auchan Go store is fully operational for shoppers, following tests of the frictionless concept in France.
“The Auchan Go concept is the latest of our solutions that we’re introducing to provide our customers with unparalleled comfort and a highly personalised shopping experience,” says Katarzyna Tokarewicz, Director of Transformation and Projects at Auchan Polska.
“We are constantly observing how the needs of today's consumers change dynamically, hence the large variety of shopping paths we offer and our focus on combining digital solutions with new concepts of brick and mortar stores.”
Tokarewicz adds: “In the case of the Trigo platform introduced in Auchan Go, we particularly appreciate its exceptional accuracy and reliability, as well as the flexibility and scalability of the solution.”
“This advanced system provides the technological capability to efficiently digitise and automate both small and larger store formats, with more shoppers and more product diversity.”
“This approach fits in with our plans, as we treat the newly opened shop as a kind of laboratory. We assume that the Auchan Go concept will constantly evolve to meet the changing expectations of our customers. Ultimately, we plan to open approximately 40 outlets of this type over the next few years.”
The Auchan Go in Warsaw is the smallest of the retailer’s physical formats. Occupying an area of 75 sqm, up to 30 customers can do their shopping at one time.
More than 1,000 products are available, including drinks and snacks, bread, dairy products, frozen food, BIO products, delicatessen, and industrial products.
How Auchan Go works
Before entering, customers need to swipe their payment card and register their phone number. This can be done via a terminal at the entrance.
An EasyOut Trigo system installed in the store uses specialised vision cameras together with on-shelf sensors. This collects data on every shopper-product interaction, generating digital shopping baskets in real-time to enable fast checkout.
Payment is made automatically just after the customer departs, with a digital receipt then sent to his/her phone.
EasyOut means that no biometric or facial recognition data are gathered or analysed by the system.
“We’re delighted to introduce the first Poland Auchan store, supported by Trigo technology,” says Michael Gabay, Co-founder and CEO at Trigo.
“Auchan is a prominent and forward thinking player in the global grocery retail sector. Our inaugural store in Poland represents a significant advancement in frictionless payment options, further elevating the shopping experience.”
“By enabling contactless card payment, we have enhanced the convenience and intuitiveness of the shopping process for a diverse customer base. This cutting-edge solution empowers Auchan Retail to provide an unparalleled shopping experience, resulting in amplified sales and strengthened customer loyalty.”
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