First for Mattel as it hits early access on Masters of the Universe: He-Man Heroes Fortnite Island Continue reading… Read More GamingStaff WriterAugust 29, 2025Fortnite, Gaming, Mattel, Masters of the Universe: He-Man Heroes, Toys, 2025 RTIH Innovation Awards, Immersive experiencesComment
Toy enthusiasts rejoice as the latest Mini Labubu dolls land today on the AliExpress Pop Mart store Continue reading… Read More Online retailStaff WriterAugust 29, 2025Labubu, AliExpress, Online retail, 2025 RTIH Innovation Awards, Toys, Live streaming, Immersive experiencesComment
Mattel Match: Toybox Unlocked mobile game launches in Philippines and Canada via Uken Games tie up Continue reading… Read More GamingStaff WriterMay 22, 2025Mattel, Gaming, Gamification, Uken Games, Mattel Match: Toybox Unlocked, Toys, Entertainment, Digital retail, Digital experiencesComment
Web3 and blockchain technology powered Pudgy Penguins toyline lands in Walmart stores BlockchainStaff WriterSeptember 27, 2023Pudgy Penguins, Pudgy Toys, NFTs, Web3, Blockchain technology, Toys, Stores, US retail, Immersive experiences, Social media, Digital experiencesComment
Habbo and Juniper Creates announce user-generated merchandise in the metaverse partnership MetaverseStaff WriterAugust 4, 2023Habbo, Metaverse, Juniper Creates, Online retail, User generated content, Apparel, Toys, Immersive experiencesComment
Walmart and Mattel test out virtual toy store KidHQ Online retailStaff WriterOctober 18, 2019Walmart, Mattel, KidHQ, Virtual toy store, Startups, Toys, Online retail, EkoComment