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Product range expansion is fuelling retailer growth

Staff Writer 13/04/2026 Staff Writer 13/04/2026

Product range expansion is fuelling retailer growth

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How to master the WoW economy: a pro goblin’s guide

Staff Writer 24/02/2026 Staff Writer 24/02/2026

How to master the WoW economy: a pro goblin’s guide

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Walmart hails major milestone as it drops Immersive Commerce SDK for Unity game developers

Staff Writer 26/01/2026 Staff Writer 26/01/2026

Walmart hails major milestone as it drops Immersive Commerce SDK for Unity game developers

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Retail technology innovation of the week: Coach notches up digital first with The Sims 4 launch

Staff Writer 23/01/2026 Staff Writer 23/01/2026

Retail technology innovation of the week: Coach notches up digital first with The Sims 4 launch

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How have online gaming machines innovated their offline counterparts?

Staff Writer 19/01/2026 Staff Writer 19/01/2026

How have online gaming machines innovated their offline counterparts?

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Ikea pilots virtual product experience in Welcome to Bloxburg on Roblox platform

Staff Writer 16/01/2026 Staff Writer 16/01/2026

Ikea pilots virtual product experience in Welcome to Bloxburg on Roblox platform

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e.l.f. Beauty launches makeup game and immersive beauty Roblox experience

Staff Writer 19/12/2025 Staff Writer 19/12/2025

e.l.f. Beauty launches makeup game and immersive beauty Roblox experience

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EE Studio store at Westfield White City hosts F1: The Movie takeover in partnership with Apple TV

Staff Writer 12/12/2025 Staff Writer 12/12/2025

EE Studio store at Westfield White City hosts F1: The Movie takeover in partnership with Apple TV

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Blockchain infrastructure transforms virtual gaming worlds via high performance networks

Staff Writer 12/12/2025 Staff Writer 12/12/2025

Blockchain infrastructure transforms virtual gaming worlds via high performance networks

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Microsoft’s Xbox connects with e-commerce technology firm ESW to expand Design Lab into 27 countries

Staff Writer 18/11/2025 Staff Writer 18/11/2025

Microsoft’s Xbox connects with e-commerce technology firm ESW to expand Design Lab into 27 countries

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Wicked: For Good movie breaks records on Roblox platform ahead of theatrical release this week

Staff Writer 17/11/2025 Staff Writer 17/11/2025

Wicked: For Good movie breaks records on Roblox platform ahead of theatrical release this week

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How to get the best experience playing slots

Staff Writer 06/11/2025 Staff Writer 06/11/2025

How to get the best experience playing slots

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Swiper in simple terms: How the 'swipe' interface is changing the gaming and betting experience

Staff Writer 27/10/2025 Staff Writer 27/10/2025

Swiper in simple terms: How the 'swipe' interface is changing the gaming and betting experience

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e.l.f. Cosmetics claims shoppable in-stream element on Twitch first, powered by Amazon Ads

Staff Writer 16/10/2025 Staff Writer 16/10/2025

e.l.f. Cosmetics claims shoppable in-stream element on Twitch first, powered by Amazon Ads

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Why interactive gaming is the next frontier in retail tech

Staff Writer 02/10/2025 Staff Writer 02/10/2025

Why interactive gaming is the next frontier in retail tech

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First for Mattel as it hits early access on Masters of the Universe: He-Man Heroes Fortnite Island

Staff Writer 29/08/2025 Staff Writer 29/08/2025

First for Mattel as it hits early access on Masters of the Universe: He-Man Heroes Fortnite Island

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Pushing the envelope: HI-CHEW continues Super League tie up with third Fortnite activation

Staff Writer 26/08/2025 Staff Writer 26/08/2025

Pushing the envelope: HI-CHEW continues Super League tie up with third Fortnite activation

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Lessons in attention: how game mechanics capture and hold user focus

Staff Writer 15/08/2025 Staff Writer 15/08/2025

Lessons in attention: how game mechanics capture and hold user focus

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Fortnite players offered chance to jump into nostalgic McDonaldland universe after 20 year hiatus

Staff Writer 13/08/2025 Staff Writer 13/08/2025

Fortnite players offered chance to jump into nostalgic McDonaldland universe after 20 year hiatus

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American Snapchatters get to travel to McDonaldland through Arcadia built interactive AR Lenses

Staff Writer 13/08/2025 Staff Writer 13/08/2025

American Snapchatters get to travel to McDonaldland through Arcadia built interactive AR Lenses

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