Walmart Mexico green lights grocery orders via WhatsApp

Walmart’s Mexico unit has launched grocery deliveries from its Superama stores via WhatsApp.

Superama customers can text an order to a WhatsApp number run by Walmart. The former charges 49 pesos ($2.55) for delivery within 90 minutes, or 39 pesos ($2.03) for a later time, and accepts payment in cash or by card upon delivery. 

The chain, which makes up 92 of Walmart’s 2,459 stores in Mexico, already takes orders via its website and an app, as well as through Cornershop, a third-party delivery app. Walmart wants to buy Cornershop, but its $225 million bid was blocked earlier this month by Mexico’s competition regulator. The US giant could not, it argued, guarantee an even playing field for rivals also using the service.

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