Sainsbury’s brings back Chop Chop to boost home delivery service
Sainsbury’s has announced a trial involving its one-hour bicycle delivery service Chop Chop and a closed store in central London.
The retailer pulled the plug on Chop Chop while it concentrated on stocking stores and its online business amid the coronavirus outbreak.
It has now turned its Blackfriars outlet, which, along with 11 other central London Local locations, temporarily closed last week, into its first ‘dark’ convenience store for the trial.
The service is currently available to those living within 3km of Blackfriars, but if it proves popular Sainsbury’s will roll it out out to other closed Local stores in cities across the UK as well as London more widely.
Blackfriars is stocking 400 essential grocery and household products, including milk and toilet roll. Customers will be able to order up to 20 items for same-day delivery. Sainsbury’s expects to be able to serve up to 3,500 customers a week from the one store and is working with its delivery partner to recruit more riders.
“Demand for home delivery has reached unprecedented levels and we are doing all we can to find new ways to serve more of our customers,” says Clodagh Moriarty, Chief Digital Officer at Sainsbury’s.
