J.C. Penney taps new execs for retail technology and innovation push
J.C. Penney has appointed two technology executives to its C-suite as it looks to boost its e-commerce and omnichannel offerings.
Sharmeelee Bala has been named Chief Information Officer (CIO).
She joins from Gap, where she held leadership positions since 2018 and most recently served as the Head of Product Engineering.
Bala also spent 20 years with Walmart in a number of technology and executive roles.
Katie Mullen, meanwhile, becomes JCPenney’s Chief Digital and Transformation Officer (CDO).
Mullen will lead the growth of the e-commerce business, including jcp.com.
She will also be responsible for driving enterprise strategy and the company’s transformation agenda.
She most recently spent nearly three years with Neiman Marcus Group, serving as Chief Transformation Officer and then Chief Digital Officer. Previously, she was a Partner and Managing Director at Boston Consulting Group.
“With a strong balance sheet and unique products and services backed by our iconic American brand, JCPenney is a destination for best in class talent like Sharmeelee and Katie,” says CEO Marc Rosen
“Sharmeelee and Katie will be invaluable partners as we move forward with our digital journey and transform the business through technology and innovation.”
