Walmart set to acquire AR optical tech company Memomi

Walmart has entered into an agreement to acquire augmented reality tech company, Memomi.

Financial terms of the deal were not disclosed.

The acquisition is expected to close in the coming weeks, with Memomi employees joining the Walmart Global Tech organisation. 

Since 2019, Memomi has enabled digital measurements for Walmart and Sam’s Optical customers, across more than 2,800 Walmart Vision Centres and 550 Sam’s Clubs, and also powers the optical e-commerce experience on SamsClub.com.

“Customers are looking for access to care digitally, in their homes, and purchasing eyeglasses is no different,” says David Reitnauer, Vice President, Specialty Services, Walmart Health & Wellness.

“This acquisition supports our health and wellness mission to provide accessible care to the communities we serve.”  

“Walmart’s ability to roll-out our virtual try-on and contact-free digital measurements service in a short period of time shows how committed Walmart is to its customers’ need for digital care in-stores and at home,” says Ofer Saban, Chief Technology Officer, Memomi. 

“We’re excited to welcome the Memomi team to Walmart and add their capabilities to our leading virtual reality technology that is transforming the retail experience for our customers and members,” says Cheryl Ainoa, Senior Vice President, New Businesses & Emerging Tech, Walmart Global Tech. 

“We are looking forward to joining Walmart and offering our innovations and user experiences to such a large scale both in-store and online,” adds Salvador Nissi Vilcovsky, CEO, Memomi.