Five retail technology funding rounds you need to know about

RTIH rounds up the retail systems ventures whose funding rounds have been making headlines, including Balance, Pogo, and Blustream.

1. Blustream

Blustream, an after sale product experience platform, has secured $5.2 million in a Series A round of financing.

It has also added Scott Weller, SVP Product, Merchant Loyalty, Mastercard, to its board of directors, and appointed Emily Lagasse as Vice President of Marketing.

“As the industry’s first after sale product experience platform, we are leading the charge to truly connect companies with their customers following a sale,” says Ken Rapp, CEO and Co-founder, Blustream.

“Brands now have the opportunity to help their customers with product ownership from the initial unboxing to ongoing maintenance and care.”

“Our platform is easy to deploy and helps companies engage their customers, create amazing product experiences, and grow revenues and market share.” 

2. Pogo

3. The Fashion Kingdom

The Fashion Kingdom (TFK), an Egypt-based curated fashion, beauty and home accessories e-commerce marketplace, has completed a $2.6 million seed funding round.

This was co-led by CVentures and A15, with participation from existing investors and fashion industry veterans Paul Antaki and Nasser Chourbagi.

New participants included Lotus Capital, Raba Capital, Sunny Side Venture Partners, Foundation Ventures and The Cairo Angels.

Proceeds will be used to accelerate TFK’s growth strategy, build scalable technology and boost the team.

Another strategic priority is to strengthen and scale TFK’s proposition which involves offering a one stop shop solution covering operations, co-marketing, omnichannel, and digital content creation services that assist local fashion brands in their digital transformation efforts, grow their online sales and help them become more sustainable.

4. Balance

5. Frolick

Frolick, a US-based meal delivery company offering hot, chef prepared meals starting at under $10 with no fees or order minimums, has raised a pre-seed round of $1.8 million.

It will use the cash to help fund hiring, marketing and geographic expansion.

Participants in the round included gategroup as strategic investors and several angels including current and former executives for Delivery Hero and Gopuff

Frolick also announced that it has has doubled its service area, expanding its delivery from Reston across the river to Washington, DC.