3D Cloud by Marxent preps immersive journey into world of 3D content creation and visualisation

3D Cloud by Marxent is inviting people to join it for a webinar providing a crash course on how 3D art is created with a focus on furniture and interiors.

In an online post, the US-based company says: “We'll discuss the life of a pixel and the creation of meshes, textures, materials, and shaders that feed into the different rendering engines available to create the final imagery.”

“We will explore the different types of rendering technology and concepts used in modern art pipelines and review some examples of the strengths and weaknesses of each approach relating to furniture production at scale.  We'll end with best practices and things to keep in mind if considering your own 3D initiatives.”

2023 RTIH Innovation Awards

3D Cloud by Marxent is sponsoring the fifth edition of the RTIH Innovation Awards, which is now open for entries.

The awards, also supported by CADS and Goodays, celebrate global tech innovation in a fast moving omnichannel world.

Deadline for 2023 submissions is Friday, 27th October, with winners being revealed at an exclusive event at the Barbican in central London on Wednesday, 29th November.

RTIH Editor, Scott Thompson, says: “Innovation and technology play a critical role in the success of the retail sector, so it is great to recognise standout examples through our awards.”

“Thanks to all those who entered the 2022 event. We received a record number of submissions and many fantastic examples of the continued resilience and dynamism of the retail space during hugely challenging times.”

“I’m excited to launch the fifth edition of the awards. The 2023 event will be the biggest and best yet.”