A2Z forms advisory board, appoints former Walmart and Starbucks supply chain exec Steve Robinson

A2Z Smart Technologies Corp. has announced the formation of a Cust2Mate advisory board, alongside the appointment of Steve Robinson as a member.

A2Z will use this to help scale and expand its Cust2Mate solution, an AI and computer vision equipped smart shopping cart.

Robinson previously served as the Vice President of Global Supply Chain at Walmart. He has also held the role of Vice President of the Starbucks Center of Supply Chain Excellence.

He is now CEO and founder of non-profit organisation The Supply Chain Project.

"We are thrilled to establish our advisory board and bring Steve Robinson on as a pivotal member," says Guy Mordoch, CEO at Cust2Mate.

"His extensive experience at Walmart, Starbucks and his other position brings invaluable insights that will greatly benefit our strategic initiatives. Steve's commitment to supply chain excellence and sustainability aligns perfectly with our vision of driving positive change in the retail industry, starting with our Cust2Mate smart carts."

"I am thrilled to join the advisory board and look forward to collaborating with the A2Z and Cust2Mate teams to drive innovation and create a positive impact on a global scale," says Robinson.

"I'm confident that our collective efforts will contribute significantly to the success and impact of the companies, furthering our mission to transform the grocery business and drive positive change worldwide."