PacSun kicks off deployment of Nedap iD Cloud Store RFID solution across its stores

Nedap has partnered with PacSun to implement RFID across the company’s fleet of stores.

Deployment of iD Cloud Store to all of PacSun’s stores is estimated to be completed in Q1 2024. 

It says that it is tapping the solution to increase inventory accuracy, inform replenishment decisions, and improve both omnichannel and in-store experiences.

Shirley Gao, Chief Digital and Information Officer at PacSun, says: “Meeting our Gen Z customers in how they want to shop is crucial. PacSun shoppers are social media savvy and shop our exclusive merch drops with urgency.”

“We pay attention to our customers' desired preferences and listen to them every second of every day - including their expectations of a seamless shopping experience. To achieve this, PacSun is a digital disruptor and we actively invest in technologies that will help take our brand experience to the next level.”

“Partnering with Nedap is helping us unlock competitive advantages as we tap into data-rich fulfilment and operational cheat-codes to get the right product to the right stores for the right customers.”

Nedap’s Ailen Bilharz, Head of North America, iD Cloud, comments: “PacSun is ready to use tomorrow’s technology, today – rolling out RFID to their stores. The PacSun group is looking at RFID with exciting business cases in mind.”

“We’re beginning with building strong basics while keeping each decision future focused.”

“We look forward to the future of our partnership, from exploring shrink analytics to diving deeper into distribution centres, so PacSun can continue to offer the premier omnichannel experience for their strong Gen Z customers.”