KICKS ramps up RELEX Solutions tech partnership
Nordic cosmetics and beauty product retailer, KICKS, has expanded its partnership with RELEX Solutions to include space planning and automation as well mobile access to the latter’s system.
The RELEX Living Retail Platform will service KICKS’ 200+ stores throughout Sweden, Norway, and Finland by unifying supply chain and space planning processes.
KICKS has been using RELEX’s supply chain solution since 2018. Prior to the space planning operations partnership, it used a legacy system that required very manual, time consuming processes.
It says it will tap RELEX to achieve full synchronsation between supply chain and merchandising teams, base planogram decisions on forecasted demand rather than historical sales, and automate data feeds to ensure that up-to-date data is always available to space planners.
KICKS will also improve planogram compliance in stores and inter-organisational communication between stores and the central team by providing store associates with mobile access to the system
.“In RELEX we have a local partner that can support and challenge our way of working and unify our processes in space and supply chain planning,” says David Heeroma, COO at KICKS.
“RELEX will allow us to reduce inefficiencies by not looking at the space planning process in isolation, but rather optimising it with consideration of full end-to-end supply chain processes.”
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