Top 10: last week’s most popular retail technology articles
These are the RTIH retail systems articles that caught your fancy last week, including Carrefour in the metaverse, Hugo Boss breaking social media records, and New York killing rapid grocery delivery companies.
Carrefour makes metaverse move as it buys land in The Sandbox
Carrefour has bought land in The Sandbox, a virtual gaming world where players can build, own, and monetise their experiences.
Elodie Perthuisot, Chief E-Commerce, Digital Transformation and Data Officer and EXCOM member at Carrefour, said in a LinkedIn post: “This is our first move in the metaverse on The Sandbox. A virtual field and above all a field of innovation for Carrefour, in line with our digital transformation strategy.”
“The field will be at the heart of our metaverse activities, as we experiment, to understand the evolutions of retail and consumption that will come. Concrete projects will follow soon.”
Musgrave deploys Pricer ESLs across store estates in Northern Ireland
Food retail, wholesale and foodservice company, Musgrave, has rolled out an ESL (electronic shelf label) solution from Pricer, across its SuperValu and Centra stores in Northern Ireland.
Asda tests out digital ID tech at self-checkouts
Asda is trialling an automated age verification solution at self-checkouts.
As the result of a partnership with NCR and Yoti, customers at the UK grocery retailer’s Pudsey and Stevenage stores can use privacy preserving age estimation technology when purchasing alcohol, which works via a camera in the self-checkout screen.
The metaverse and what it means for retail
Is the metaverse simply the latest in a long line of overhyped paradigm shifts taking investors and their money by storm?
New York will become ‘Graveyard of Empires for rapid grocery delivery space’
New York City is killing rapid grocery delivery companies, according to Brittain Ladd, a former Amazon exec who these days works as a supply chain consultant.
January: top ten coolest retail technology plays
RTIH Editor, Scott Thompson, brings you his stand out ‘future of retail’ tech deployments from last month, including checkout free stores, retailers in the metaverse, and artificial intelligence powered salad bars.
PrettyLittleThing dips toes in the metaverse with first virtual model
Fashion retailer, PrettyLittleThing, has entered the metaverse with the introduction of its first ever digital model.
‘’As a reactive brand we have always listened to our customers’ requests to provide them with innovative and progressive content,” says a PrettyLittleThing spokesperson.
“Virtual Girl bridges the gap between the metaverse and real life, where for the first time, our customers can discover products showcased by the latest addition to our model/influencer family.”
GameStop preps Immutable X powered NFT marketplace
Video game retailer GameStop is partnering with blockchain startup Immutable to launch a non-fungible token (NFT) marketplace later this year.
This will enable gamers to buy, sell and trade in-game assets.
Immutable X is a layer-2 scaling solution for NFTs on Ethereum, and GameStop will be using its liquidity platform.
The two companies have also set up a $100 million grant fund to support developers who will launch their gaming NFT projects on the marketplace.
Ikea selects Sezzle as buy now pay later partner in North America
Ikea is now offering shoppers in the US and Canada a buy now, pay later service with Sezzle.
Other recent retailer wins for Sezzle include Target, Lamps Plus, Barstool Sports, The Hut Group, Wakefern Food, BELLAMI Hair, California Pet Pharmacy, Market America, Rogers Sporting Goods, Dermstore, Sportsman's Guide, Made in Cookware, Spartan Race, and Princess Auto.
Hugo Boss campaigns generate record breaking social media engagement
Hugo Boss has kicked off a brand refresh with the launch of two global campaigns for Boss and Hugo.
Said campaigns snagged 1.9 billion impressions and 75 million engagements across social media during their first day, a record breaking result for the company.
