Omnichannel transformation: Boggi Milano agrees unified commerce experience tie up with XY Retail
Italian fashion house, Boggi Milano, has chosen XY Retail as its preferred platform for unified commerce.
As a result, it will introduce a mobile Point of Sale (PoS) into its network of 218 stores in 40 countries, and will enjoy the benefits of a unified commerce system, with upgrades, expansion to new regions, and the ability to rapidly integrate new functionalities.
"Choosing XY Retail aligns perfectly with Boggi Milano's vision of providing a seamless and sophisticated shopping experience. Their comprehensive platform allows us to manage our operations more efficiently and cater to our customers' evolving needs", says Marco Benasedo, CIO at Boggi Milano.
"We are particularly excited about the possibilities that a fully functional mobile PoS will bring to our stores, enhancing our ability to offer personalised services to our clients."
"We are thrilled to partner with Boggi Milano, a very successful brand that epitomises style and quality," says Susan Jeffers, CEO at XY Retail.
"Our platform is designed to support the dynamic needs of premium brands like Boggi Milano. We are committed to driving their innovation forward and elevating their customer experience and retail operations."
The deal is the latest in a series of new partnerships for XY Retail, including being chosen as the unified commerce platform for the Armani Group in a deal covering operations for the brands Giorgio Armani, Emporio Armani, Armani Exchange, and Armani Casa across over 20 countries and more than 700 stores.
This encompasses a suite of solutions, including Point of Sale (PoS), and Order Management System (OMS).
The aim here is to smoothly integrate the front office and back office, creating a unified commerce experience for both customers and retailer teams across the online and offline business channels.
Continue reading…