Barclays Center focuses on frictionless shopping with grand reopening of Zippin powered Brooklyn Boardwalk store
Barclays Center, home of the Brooklyn Nets and New York Liberty, has relaunched one of its five Zippin powered stores.
The Grab & Go store on the arena’s main concourse is now the Brooklyn Boardwalk.
This reopened to guests beginning with the New York Liberty’s home opener on Saturday, 18th May.
Unique to Brooklyn Boardwalk are new counters for guests to purchase fresh, hot popcorn - the only Zippin powered store in the arena to sell popcorn in addition to beverages.
BSE Global, parent company of Barclays Center, managed and executed the project, including the installation of Zippin equipment for the popcorn counters. Zippin offered consultation, remote support and system testing prior to go-live.
“This project showcases the ease and flexibility of installing our technology. Retailers can reset, redesign, or even relocate their Zippin stores to maximise their return on investment,” says Krishna Motukuri, CEO and Co-founder at Zippin.
“It’s what makes us unique, our continued focus on simplifying installations, expanding our platform flexibility, and reducing the total cost of ownership for our customers.”
LEGOLAND Windsor Resort
Zippin and Aramark UK have partnered with LEGOLAND Windsor Resort to launch Europe’s first checkout-free store in a theme park. The store, which recently opened for the 2024 season, lets resort guests grab items without having to join a queue.
DUPLO Coffee Co, located in DUPLO Valley, sells a variety of sandwiches, snacks, coffee, and other drinks.
It was converted into a Zippin powered store where guests can enter with a credit card or mobile wallet, take what they want, and exit.
There are no checkout lines and no stopping to scan purchases. Guests are automatically billed for what they take as they exit.
Helen Milligan-Smith, CEO at Aramark UK, comments: "We are committed to elevating the customer experience. Partnering with Zippin to launch DUPLO Coffee Co represents an exciting milestone in entertainment hospitality.”
“The adoption of this autonomous approach helps meet the needs of guests who want to make the most of their visit to the theme park.”
“Providing flexible food and drink options with ease and efficiency means guests can do just that - focus on making memories with their loved ones across LEGOLAND Windsor Resort. We look forward to seeing how visitors respond to this new format."
Morgan Edwards, Hotel and Commercial Director, LEGOLAND Windsor, says: "We are thrilled to partner with Aramark UK and Zippin to introduce DUPLO Coffee Co at LEGOLAND Windsor Resort.”
“The cutting-edge concept aligns perfectly with our commitment to providing an exceptional guest experience."
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