Grocery giant Sainsbury’s enlists SAP, Accenture and AWS for multi-year transformation programme

Sainsbury’s has announced a new multi-year partnership with SAP that will see the consolidation of its legacy systems, with the aim of achieving increased business agility through cloud-based solutions, as well as a simplified and cost optimised technology estate. 

SAP has been appointed to lead the design of the new solution in partnership with lead transformation partner Accenture and cloud provider AWS. 

By adding new capability and capacity to its commercial systems, the retailer says it will be able to manage products on promotion in increasingly flexible ways, allowing a more tailored value experience for our customers. 

The project will simplify and integrate Sainsbury’s systems and tools into one cohesive platform and create a single ecosystem for Sainsbury’s colleagues and suppliers to communicate.

Rhian Bartlett, Chief Food Commercial Officer at Sainsbury’s, says: “We’re excited to be working with a brilliant partner network in SAP, Accenture and AWS to completely revolutionise our commercial systems, which are the heart and lungs of our business operations.”

“This is a huge step forward in our Next Level Sainsbury’s plan, as we continue to invest in market leading technology that allows us to keep growing at pace and maintain our momentum towards becoming first choice for food.” 

Leila Romane, Managing Director SAP UK and Ireland, says: “I feel incredibly proud to be partnering with Sainsbury’s on this transformation programme.”

“We are best placed, with the most complete retail solution in the industry, to drive real impact and outcomes for the company’s customers, colleagues, suppliers and shareholders.”

“We all appreciate the opportunity in front of us and, with our valued ecosystem partners, match Sainsbury’s ambition to set a gold standard across the food retail industry to drive growth and provide an exceptional customer experience.”

2024 RTIH INNOVATION AWARDS

Transformation programmes are a key focus area for the sixth edition of the RTIH Innovation Awards, which is now open for entries.

The awards, sponsored by CADS, 3D Cloud, Retail Technology Show 2025, and Business France, celebrate global tech innovation in a fast moving omnichannel world.

It’s free to enter and you can do so across multiple categories.

Key 2024 dates

Friday, 25th October: Award entry deadline 

Tuesday, 29th October: 2024 shortlist revealed

30th October-6th November: Judging days

Thursday, 21st November: Winners announced at the 2024 RTIH Innovation Awards ceremony, to be held at RIBA’s 66 Portland Place HQ in Central London.