UK retailer Shoezone expands payment options with addition of American Express online and in-store

Footwear retailer, Shoezone, has introduced American Express as a new payment option for customers shopping both online and across its UK store network.

This also allows customers who regularly pay with their Amex Card to earn rewards on their spending, including Membership Rewards points, which can be redeemed on travel, gift cards, retail purchases, or statement credits.

A spokesperson for Shoezone says: “We’re pleased to introduce American Express as an additional payment option for shoezone customers both online and in-store. Offering greater flexibility at checkout is another step towards enhancing our customers’ shopping experience, with flexibility and convenience being key.”

Dan Edelman, General Manager, UK Merchant Services, says: “American Express is now accepted for payment at more locations than ever before in the UK, and we’re committed to ensuring our card members can use their American Express card at all the places they want to spend. We’re delighted that shoezone can now welcome the spending power of American Express card members.”

UK retailer Shoezone expands payment options with addition of American Express online and in-store

2026 RTIH Innovation Awards

Payments will be a key focus area at the 2026 RTIH Innovation Awards.

The awards are now open for entries and celebrate global retail technology innovation in a fast moving omnichannel world.

Our winners will be revealed at the 2026 RTIH Innovation Awards Ceremony, taking place at The HAC in Central London on Wednesday, 4th November.

Check out our 2025 winners here.

Our 2025 hall of fame entrants were revealed during a sold out event which took place at The HAC on 16th October and consisted of a drinks reception, three course meal, and awards ceremony presided over by award winning comedian, actress and writer Tiff Stevenson.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “This is the awards’ fifth year as a physical event. We started off with just 30 people at the South Place Hotel not far from here, then moved to London Bridge Hotel, then The Barbican, and last year RIBA’s HQ in the West End.”

“But I’m conscious of the fact that, to quote the legend that is Taylor Swift, You’re only as hot as your last hit, baby. So, this year we’ve moved to our biggest venue yet, and also pulled in our largest number of entries to date and broken attendance records.”

He added: “This year’s submissions have without doubt been our best yet. To quote one of the judges: The examples of innovative developments across both traditional and digital retail spaces were truly remarkable.”

Congratulations to our winners, and a big thank you to our sponsors, judging panel, the legend that is Tiff Stevenson, and all those who attended our 2025 gathering.

Scott Thompson

Editor and Founder of Retail Technology Innovation Hub

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