Mirakl bags major funding and unicorn status
Paris-based e-commerce startup Mirakl has closed a $300 million funding round led by Permira, with participation from long-term investors 83North (Laurel Bowden), Bain Capital Ventures (Scott Friend), Elaia Partners (Xavier Lazarus), and Felix Capital (Frederic Court).
This brings total capital raised to $400 million and places the company's valuation over $1.5 billion, making it a newly minted unicorn.
Mirakl’s technology helps companies build marketplaces and online stores.
The funding will enable the venture, which counts the likes of Carrefour, H&M Afound, Harvey Nichols, and Urban Outfitters as customers, to significantly invest in its technology and partner ecosystem and grow its team. This includes hiring 300 engineers over the next three years.
Also of interest: Kroger leverages Mirakl tech for Kroger Ship expansion
“We have built an entirely new category, ushering in a platform revolution that is only just beginning,” says Adrien Nussenbaum, US CEO and Co-founder, Mirakl.
“When we founded Mirakl, we envisioned a future where every organisation would be able to capture the power of the platform business model. Now, we’re proud to count more than 300 of the world’s most forward thinking organisations as customers, driving incredible growth and transformation, and we’re just getting started.”
“We are thrilled to have the backing of an experienced partner like Permira. Their investment will support us as we continue to bring our vision of the platform economy to every industry in every corner of the globe.”
“We have successfully backed disruptive high growth technology companies for years across Permira, particularly in e-commerce and marketplaces, and we are excited to add Mirakl to our existing portfolio of investments in France,” comments Alexandre Margoline, Partner and Head of France at Permira.
“We look forward to partnering with the Mirakl team as they continue to expand their offering to clients in the ongoing e-commerce revolution, becoming the central hub and platform for digital marketplace operators, sellers and partners.”
