Stravito teams with Danone as it aims to streamline and simplify research project management in retail
Stravito has announced the launch of Research Management, enabling insights teams to streamline workflows to better manage research projects, budgets, suppliers, and external agencies from one space.
This integrates with Stravito’s repository, allowing insights professionals to review available research before beginning a project, and instantly publish completed research.
Thor Olof Philogène, CEO and Founder at Stravito, comments, “From day one Stravito has been focused on helping retail organisations simplify knowledge discovery by centralising access to their insights.”
“Today, we are taking it to the next level simplifying research project management, allowing teams to comprehensively manage research projects from one place.”
For the past four months, Danone has been trialing Research Management. With researchers in 30 countries and studies being completed every month, it needed a more automated, helpful and collaborative way to manage insights projects and avoid the duplication of work.
Joanna Dumont, VP Strategy, Insights and Innovation at Danone, comments: “We are always innovating with data and insights, and looking for tools that can empower us to work as one team in a more effective and smart way.”
“Research Management enables best practice sharing, makes processes much more transparent, and increases team collaboration. So far, in the pilots and the markets that it has launched in, the feedback has been really aligned with our overall goal to increase efficiency with many people commenting “I really needed this.”
Philogène adds” “This is just the beginning, we have a number of great enhancements in the pipeline for Research Management, including a real-time internal and external chat functionality, and a timeline feature that conveniently denotes project milestones of commissioned research.”
“We’re excited to see how teams capitalise on the tools' consistently expanding capabilities.”
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