Mercaux publishes exclusive mid-year insight in Pulse of Retail 2023 Peak Season report

Mercaux, a provider of in-store omnichannel retail solutions, has released an exclusive insight into peak season sentiment through The Pulse of Retail 2023 - Peak Season report.

Here is a snapshot of what to expect from the report, which surveyed more than 200 retail executives across the UK, USA, Spain and Italy, with five further executive summary points available on download of the full report:

  1. Driving more sales takes centre stage: The role of the store has evolved, with driving more sales now recognised as the most crucial function, surpassing "fulfil-from-store."

  2. Steadfast progress despite economic challenges: Despite economic uncertainties, retailers are continuing their growth in in-store technology deployment, with a significant increase from 24% to 36%.

  3. Prioritising self-checkout: Transforming Point of Sale systems is a top priority, with self-checkout, both on customer devices and kiosks, taking the lead.

  4. Addressing staff retention challenges: Half of retailers are grappling with staff retention issues.

  5. Unlocking the potential of AI and ML: To harness the power of artificial intelligence and machine learning in retail, the report highlights opportunities, addresses scepticism, and explores workforce dynamics.

In a departure from its annual report, Mercaux ventured into a mid-year assessment, capturing sentiment in the month of July. The findings unveil a heightened focus on leveraging in-store experiences to drive revenues.

This trend is underscored by the aforementioned survey, which highlights the continued deployment of in-store technologies and the retention of staff by providing them with the tools to make them more successful in their roles.

"I am thrilled to fulfil our promise by presenting you with an exclusive insight into peak season sentiment through The Pulse of Retail report series. In a year marked by challenges, our commitment was to reconnect with you in the latter half of 2023, offering a succinct overview of the prevailing sentiments within the retail industry," says Olga Kotsur, Co-founder and CEO at Mercaux.

 To dive deeper into the results and gain insights, Mercaux has announced an upcoming roadshow.

This will present case studies of pioneering retailers who are making significant strides in embedding omnichannel strategies into their stores, and will take place in London, Madrid, and Milan.

Click here to access The Pulse of Retail 2023 report.