DOUGLAS leverages Zeotap CDP to enhance brand’s omnichannel customer experience
Zeotap, a customer data solutions provider, reports that DOUGLAS, an omnichannel premium beauty destination, has selected Zeotap CDP in a bid to elevate its customer engagement and orchestrate touchpoints efficiently through various channels.
This partnership is part of DOUGLAS’ strategy of putting customers at the heart of its activities and enhancing the omnichannel customer journey across stores and e-commerce.
By aggregating data from various sources and dismantling data silos, the company says it can efficiently identify and re-engage shoppers.
"We are excited to welcome DOUGLAS as our customer," says Tibor Stefan, Chief Revenue Officer at Zeotap.
"This collaboration further validates the effectiveness of our platform in helping industry leaders achieve their customer engagement goals."
“We believe that Zeotap CDP is the perfect partner to help us unlock the power of data and to thus offer our customers a better, more engaging and custom tailored shopping experience," says Yves Dupont, Director Projects & Engineering at DOUGLAS.
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