Deliveroo agrees on-demand delivery tie up with UK home and garden retailer wilko

Deliveroo and wilko, a home and garden retailer, are teaming up to give customers access to delivery of the latter’s products directly to their doors in as little as 25 minutes.

As the 90-year-old retailer continues its return to the high street, following a collapse into administration last year, with new stores across the country, the tie up will see more than 3,000 products made available on the platform spanning garden, home, kitchen, DIY, cleaning, petcare and storage. 

Initially launching across ten wilko hub locations this month - Edinburgh, Bristol, Nottingham, Bournemouth, Eccles, Manchester, Bedford, Harlow, Plymouth and Leeds - this will be the first time the retailer has offered an on-demand, rapid delivery service. 

The partnership will be expanded to a further 50 locations across the country by the end of the year. 

wilko is the latest high street brand to sign up to ‘Deliveroo Shopping’ since its launch in November 2023. Customers can now shop from a range of retailers that sell everything from DIY to homeware, toys, flowers, baby items and gifts on the latter’s app. 

Eric French, Chief Operating Officer at Deliveroo, says: “It’s fantastic to welcome family favourite wilko onto Deliveroo, and to offer their huge range of household essentials for delivery in as little as 25 minutes.”

“Our customers really value the convenience of having the high street brought to their doorstep, and that’s why we’re excited to continue these partnerships with well loved retailers like wilko as we expand ‘Deliveroo Shopping’ and add more selection for our customers.”

Alex Simpkin, Group Chief Executive Officer at CDS Superstores trading as wilko and The Range, comments: “It’s great to be making wilko so much more accessible to its loyal customer base. “

“There’s a huge love for the brand and while we continue to open new stores this partnership gives us the opportunity to reach people quicker.  All the great things you expect from wilko and more in as little as 25 minutes.”

2024 RTIH INNOVATION AWARDS

On demand delivery is a key focus area for the sixth edition of the RTIH Innovation Awards, which is now open for entries.

The awards, sponsored by Scala, CADS, 3D Cloud, Brightpearl by Sage’s Lightning 50, and Retail Technology Show 2025, celebrate global tech innovation in a fast moving omnichannel world.

Key 2024 dates

Friday, 25th October: Award entry deadline 

Tuesday, 29th October: 2024 shortlist revealed

30th October-6th November: Judging days

Thursday, 21st November: Winners announced at the 2024 RTIH Innovation Awards ceremony, to be held at RIBA’s 66 Portland Place HQ in Central London.