Guitar Center boosts allocation and store replenishment planning processes with RELEX Solutions tech
Guitar Center, a retailer of musical instruments, accessories, and lessons, has chosen RELEX Solutions to strengthen its allocation and store replenishment planning processes.
Its tech will support Guitar Center’s network of more than 300 stores and multiple distribution centres across North America, with the aim of enabling improved product availability while reducing inventory levels across 7,000+ SKUs.
By leveraging RELEX for AI driven replenishment capabilities, Guitar Center aims to improve product availability, ensuring the right products are accessible in all stores. This initiative addresses challenges with previous disparate systems that led to excess inventory and stockouts, enabling Guitar Center to align their inventory more effectively with customer demand.
The RELEX platform will provide real-time visibility into inventory levels, allowing for more accurate and timely store replenishment decisions. This will help minimise stockouts and overstock situations, ensuring that customers can always find the products they need. Additionally, the automation of replenishment processes will free up staff to focus on more strategic tasks.

“We selected RELEX for their proven expertise in the specialty retail sector and their advanced, AI driven planning solution, which aligns seamlessly with our unique needs,” says Remo Puccio, Senior Vice President of Merchandising and Supply Chain at Guitar Center. “Their established track record in retail gives us confidence in their ability to deliver results, and we look forward to enhancing our business performance through this collaboration.”
“We’re honoured to support Guitar Center, a leader in their industry, in delivering an exceptional customer experience,” says Keith Adams, Senior Vice President of Sales, RELEX Solutions. “Our flexible, AI driven solutions are tailored to meet the complex demands of specialty retail. We’re confident this partnership will improve product availability across their stores, while optimising inventory levels to drive efficiency and customer satisfaction.”
2025 RTIH INNOVATION AWARDS
Supply chain technology will be a key focus area at the 2025 RTIH Innovation Awards.
The awards, which are now open for entries, celebrate global tech innovation in a fast moving omnichannel world.
Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.
In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”
He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”
“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”
Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering.
For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.
Continue reading…