Asos boosts Zeekit augmented reality partnership amid coronavirus outbreak Augmented realityStaff WriterMay 5, 2020Asos, Zeekit, Augmented reality, Coronavirus outbreak, COVID-19, Retail technology, Pureplays, Online retail, Social distancingComment
Threekit unveils configurable augmented reality shopping tool Augmented realityStaff WriterApril 15, 2020Threekit, Visual technology, Augmented reality, Startups, Funding rounds, Online retailComment
Former Ikea exec Michael Valdsgaard unveils AR venture London Dynamics Augmented realityStaff WriterFebruary 28, 2020Michael Valdsgaard, Augmented reality, Ikea, Startups, London Dynamics, Retail Without BordersComment
John Lewis taps AR tech for Virtual Sofa mobile feature Augmented realityStaff WriterFebruary 4, 2020John Lewis, Virtual Sofa, Augmented reality, Mobile retail, Mobile apps, Omnichannel retailComment
Asos announces See My Fit augmented reality pilot Augmented realityStaff WriterJanuary 14, 2020Asos, Augmented reality, AR, Zeekit, Online retail, Pureplays, Retail technology, Mobile retailComment
One Stop enlists Savvy for festive AR game Augmented realityStaff WriterDecember 17, 2019Savvy, One Stop, Omnichannel retail, Augmented reality, Gamificiation, Bricks and mortar retail, Convenience stores, Mobile retail, Find Eddy the Elf app, Mobile appsComment
adidas taps Facebook AR tech at new London store Augmented realityStaff WriterNovember 21, 2019adidas Oxford Street store, adidas, Bricks and mortar retail, Augmented reality, Facebook, Instagram, Instagram Camera, Social media, Mobile retail, Facebook Spark ARComment
Lazada taps AR tech for L’Oreal Paris Super Brand Day Augmented realityStaff WriterOctober 1, 2019Lazada, L'Oreal, L'Oreal Magic Mirror tech, E-commerce, Augmented reality, Mobile retail, Online retail, L’Oreal Paris Super Brand DayComment
Asos teams with HoloMe for AR first Augmented realityStaff WriterJune 17, 2019Asos, HoloMe, Augmented reality, AR, Mobile retail, Online retail, PureplaysComment
MEC enlists Finger Foods Studios for AR app Augmented realityStaff WriterApril 16, 2019MEC, Mountain Equipment Co-op, Finger Food Studios, AR, Augmented reality, Bricks and mortar retailComment
Gartner predicts big things for augmented reality in retail Augmented realityStaff WriterApril 1, 2019Gartner, Augmented reality, Virtual reality, Bricks and mortar retail, Online retail, Omnichannel retailComment
JD.com tackles 'stranger danger' with AR tech Augmented realityStaff WriterMarch 8, 2019JD.com, China, E-commerce, AR, Augmented realityComment
Zappar helps bring new 50p coin to life Augmented realityStaff WriterJanuary 29, 2019Zappar, Augmented reality, Cash, Payments, The Royal MintComment
Candy Ventures to relaunch Blippar Augmented realityStaff WriterJanuary 24, 2019Blippar, Augmented reality, Computer visionComment
Bye bye Blippar, it's been real Augmented realityStaff WriterDecember 19, 2018Blippar, Augmented reality, Computer vision, Retail technologyComment
Blippar raises more cash as losses mount Augmented realityStaff WriterSeptember 18, 2018Blippar, Augmented reality, Computer visionComment
Mazda taps VR tech for intu pop-up partnership Augmented realityStaff WriterJuly 31, 2018Mazda, intu, Virtual reality, Bricks and mortar retail, Pop-upsComment
Retailers take AR lead, Hampledon Partners Augmented realityStaff WriterJune 28, 2018Hampleton Partners, Augmented reality, Virtual reality, Mixed reality, AmazonComment
Argos makes another AR in-app play Augmented realityStaff WriterJune 18, 2018Argos, Augmented reality, Mobile retail, iPhone, Mobile apps, Omnichannel retailComment
Mixed reception for AR in physical retail, ABI Research Augmented realityStaff WriterMay 22, 2018Augmented reality, AR, Retail technology, Bricks and mortar retail, E-commerce, Omnichannel retailComment