Zippin deploys checkout-free tech at Gainbridge Fieldhouse

Pacers Sports & Entertainment and Zippin have teamed up to give Gainbridge Fieldhouse guests a checkout-free food and beverage experience.

Gainbridge Fieldhouse is an indoor arena located in downtown Indianapolis, Indiana, USA.

It is the home of the Indiana Pacers of the National Basketball Association and the Indiana Fever of the Women's National Basketball Association. It also hosts college basketball games, indoor concerts, and ice hockey.

𝘎𝘳𝘢𝘣-𝘯-𝙂𝙤! 🥤 @PacersSportsEnt and @GetZippin Partner for Self-Service Concessions at #GainbridgeFieldhouse. Look for the new Fast Break locations on the Main Concourse next time you visit us!

ℹ️ Learn more: https://t.co/ZvTHNZ5koB pic.twitter.com/8qQuuSJH8e
— Gainbridge Fieldhouse (@GainbridgeFH) October 18, 2021

Beginning with two Fast Break grab-n-go stands in the main concourse, Zippin technology enables guests to use their mobile wallets or credit cards to make their purchases and complete their transactions without having to checkout or pay at a register.

Shoppers make their selections and are billed automatically for their purchases when they exit the concessions area, thanks to smart sensors, smart shelf sensors, vision cognition, and machine learning.

Two additional Fast Break locations on balcony level will also tap Zippin tech when they open later this year.

"Today’s launch is an essential step toward further enriching the fan experience inside Gainbridge Fieldhouse,” says Dennis Branch, Zippin Head of Business Development.

“We’re excited to be here with the Indiana Pacers and proud to provide frictionless shopping so that fans can focus on what matters most, the excitement of the game.”

Funding round

Zippin recently raised $30 million in Series B funding from new and existing investors including OurCrowd, Maven Ventures, Evolv Ventures and SAP.

This brought its total funding to more than $45 million.

Zippin said that the latest round would enable it to scale its platform and power tens of thousands of stores by 2025.

Customers include food service providers Aramark Corporation and Compass Group, Japan’s third largest convenience store chain Lawson, and Brazilian retailer Americanas.

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