SHOP ‘n SAVE partners with Upside, a digital marketplace that connects shoppers with physical retailers

Upside has announced a partnership with nearly 80 independently owned SHOP ‘n SAVE locations in Western Pennsylvania, Maryland, New York, Ohio, and West Virginia.

Its platform will connect SHOP ‘n SAVE retailers with millions of Upside users, who will be incentivised with personalised promotions to spend more of their grocery dollars at SHOP ‘n SAVE.

"Our partnership with Upside is a testament to our commitment to our customers and the values we uphold: we aim for users to shop, save, and enjoy life," says Tom Charley, Vice President at Charley Family SHOP 'n SAVE.

"We look forward to using the Upside platform to introduce new prospective customers to greater value, convenience, and savings."

More than 30 million consumers have access to Upside promotions through the firm’s platform and its network of partner apps at grocery stores, gas stations, convenience stores, and hardware stores nationwide.

Leveraging historical customer data, the company creates personalised cash back promotions.

To date, Upside has returned $600 million in cash to its users, generated $1.3 billion in profit for its retailer partners, and allocated 1% of its revenue to support sustainability initiatives.

“UNFI is always looking for new ways to help our banner partners get more customers through their doors,” says Bill Lipsky, Vice President SHOP ‘N SAVE Pittsburgh UNFI.

“SHOP ‘n SAVE’s new partnership with Upside will not only help with customer acquisition, but will also help to boost the performance of their loyalty programme.” 

"Grocers leading the market today know that a variety of tools are required to grow consumer wallet share," says Tyler Renaghan, Vice President of Retail at Upside.

“We look forward to supporting SHOP ‘n SAVE to elevate their brand loyalty and attract a greater number of consumers to their grocery stores through a measurable and proven approach.”