Spotlight on Kate Hudson as TalkShopLive announces first ever collaboration with Rolling Stone magazine
Video commerce and retail media enablement platform TalkShopLive has partnered with Rolling Stone to simulcast a living room concert hosted by singer/songwriter and Oscar nominated actress Kate Hudson whose debut album, Glorious, arrives on 17th May.
The event marks TalkShopLive's first ever collaboration with the magazine.
At 8 p.m. Eastern on 17th May, viewers can watch the shoppable simulcast interview and concert via Hudson’s Instagram feed, Facebook page, Rollingstone.com, TalkShop.Live and across the TalkShopLive Content Distribution Network.
Hudson will offer autographed CDs and Vinyl of Glorious along with album themed merchandise.
She announced her debut album last month, stating, “I have been writing songs my whole life and have always dreamed of putting out a record. That time is now.”
She spoke about her lifelong musical journey on CBS Sunday Morning and performed on The Tonight Show Starring Jimmy Fallon last week.
“Rolling Stone is the authority on music and entertainment features, and we are thrilled to partner with them for this special livestream concert by the incredible Kate Hudson,” says TalkShopLive Co-Founder and CEO Bryan Moore.
“We’ve built our platform for media moments just like this, where consumers can engage in premium video content accompanied with a frictionless shopping experience.”
“This event, using our Shoppable Simulcast feature, further proves why talent, brands, publishers, and retailers use TalkShopLive to reach as many customers as possible across a multitude of destinations.”
The livestream showcases TalkShopLive’s newest offering which allows any stream to be simulcasted on a seller’s Instagram account while still keeping the shopping element intact.
The Instagram integration comes after the company launched its Shoppable Simulcast product and first destination with Meta on Facebook.
Shoppable Simulcast allows sellers to stream to multiple destinations at once, including Instagram and Facebook.
Once live (up to four pages simultaneously), the Instagram and Facebook followers of retailers, brands, publishers, and talent receive an alert, giving customers the ability to watch and shop directly within the social networks at the same time.
Viewers who comment 'BUY' on the show will receive a DM or Facebook message with direct links to instantly purchase products without ever needing to leave the shopping experience.
TalkShopLIve powered shoppable livestreams for retail giants Walmart, Target and Best Buy, publishing behemoths Conde Nast and Hearst and talent and creators like Oprah Winfrey, Jennifer Lopez, Kerry Washington, Zayn, Reneé Rapp, Noah Kahan, Gracie Abrams, and Sabrina Carpenter to sell the likes of books, music, makeup, and housewares.
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