Mercaux announces latest addition to in-store technology platform
Mercaux, an in-store experience platform provider, has announced an extension of its tech suite to include Next Generation PoS.
This introduces decomposed basket and checkout layers, with the aim to provide a fluid, flexible and fast checkout process, irrespective of where the omnichannel journey started or finished, or method of payment the customer wishes to use.
Mercaux says that, where legacy monolithic PoS has remained stagnant for many years, delivering little in the way of value to retailers, its fully composable, cloud-based and API first solution derives true business value, and provides a frictionless authentication, cross-channel basket transfer and checkout experience for customers.
Next Generation PoS means that a customer can start a journey in one channel (in-store, online or remotely), pick it up in another, and complete the checkout wherever, and however they want.
This is enabled via Mercaux’s Universal Basket that follows the customer wherever they go and supports the rise in popularity of customers who ROPO, or those who would like to use modern payment methods including BNPL, anywhere.
Furthermore, by deploying a composable vs monolithic platform, retailers now have the freedom to control how they transform their business, the flexibility to work with other next generation solutions of their choice, and the agility to deploy and add new functionality quickly.
Mercaux Co-founder and CEO, Olga Kotsur, comments: “Retail is behind other industries, such as banking or e-commerce, when it comes to composability.”
“By extending our in-store experience platform through basket and checkout, we are helping retail to take advantage of the agility and speed in which the industry can evolve to meet the heightened demands of the customer.”
Kotsur concludes: “This is an incredibly exciting development, finally allowing retailers to offer an entirely frictionless cross-channel experience and checkout process for their customers.”
“With the pain of legacy removed, retailers can facilitate new omnichannel service models, understand true customer journeys and leverage online and payment innovations in-store - all leading to tangible top-line benefits.”
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